Ubidots keeps data longer and reaches a phone in more ways. Logable costs less at the entry plan, and tells the next person when the first one does not answer.
Both products take readings, draw them and alert on them. The split is the size of the fleet and the way the alert has to arrive.
Professional includes 10 SMS or voice alerts a month. Logable does not send SMS, so it needs a data connection.
Six months on Professional and 24 months on Industrial, against 60 days of raw readings on Logable.
Starter is USD 25 for 8 devices and Growth USD 49 for 25, with 6 members across four roles.
Every row on the left carries the page it was read from. The Ubidots column describes the Professional plan unless the row says otherwise.
| Ubidots | Logable | |
|---|---|---|
| MQTT | Yes. Documented with broker URLs and publish topics. [1] | Yes. MQTT over TLS. A device publishes to its own topic with its own token. |
| HTTPS and REST | Yes. HTTP and REST are documented for sending readings in and for reading them back out. [1] | Yes. HTTPS. One POST per reading to the device endpoint, with a device token. |
| Modbus | No. The API reference index lists no Modbus page. [1] | Through a gateway. Modbus RTU and Modbus TCP through a gateway that publishes MQTT. A field guide covers the setup. |
| LoRaWAN | No LoRaWAN page appears in the API reference index. [1] | No LoRaWAN support. A LoRaWAN network server can post readings over HTTPS, but Logable decodes no LoRaWAN payloads. |
| Dashboards | Yes. Dashboards, with up to 5 end users, 5 organizations and 1 admin user on Professional. [2] | Yes. A drag and drop dashboard builder. 50 dashboards on every plan. |
| Alert rules | Yes. Condition rules, scheduled triggers and inactivity detection. Professional includes 1,000 event executions a month. [2] | Yes. Trigger rules with ready-made presets, deadband, confirmation samples and dwell. No per-plan limit on the number of rules. |
| Escalation and quiet hours | No escalation stages or quiet hours are listed. Alerts go by SMS, email, voice, webhook and Telegram, with 100 email and 10 SMS or voice alerts a month on Professional. [2] | Yes. Escalation policies with stages and quiet hours. Alerts reach email, push and the in-app inbox. |
| Reports | Yes. Automated CSV, XLS and PDF reports with scheduled delivery. [2] | Yes. A report builder on Growth and above. Saved and scheduled reports on Business and above. |
| Mobile app | Yes. A mobile app, with a white-labelled version on the Industrial plan and above. [2] | Partial. An iOS and Android app for dashboards, devices and alerts, with push alerts on Growth and above. The public store listings are not open yet. |
| Organizations and roles | Partial. Professional allows up to 5 end users, 5 organizations and 1 admin user. Industrial raises admin users to 10. [2] | Yes. Organizations with four roles: viewer, member, admin and owner. One login covers every site you manage. |
| Your own branding | Yes. Custom domain and logo, as an add-on on every plan. Delegated user and organization management from the Industrial plan up. [2] | Yes. Your logo and brand colour across the whole dashboard, on the Industry plan. Partners run client organizations from one account. |
| Hosted for you | Yes. Hosted by Ubidots. [2] | Yes. Hosted by Logable. Nothing to install. |
| Self-hosted | Partial. A private deployment option is listed on the Enterprise plan, which is quoted. [2] | No self-hosted edition and no on-premise licence. |
| How it is priced | A plan per tier with included devices, dots a second and monthly execution counts. Professional adds USD 2 per extra device up to 1,000. [2] | A flat price per plan, sized by device count. Monthly or annual, where annual pays for ten months. |
| Entry price | Professional is USD 99 a month with 50 devices included. Industrial and Enterprise are quoted. [2] | Starter is R399 a month for 8 devices, or USD 25. A 14 day trial covers 5 devices and asks for no card. |
| Data retention | Six months on Professional, 24 months on Industrial and over 24 months on Enterprise. [2] | Raw readings for 60 days. Hourly and daily summaries are kept after that. |
| Support | A standard support response on Industrial. A 24 hour response with a technical account manager on Enterprise. [2] | Email support through the contact page on every plan. Priority support on the Industry plan. |
Checked on 12 September 2026.
If a row here is wrong, tell us and we will correct it. Report a correction.
Five reasons to buy Ubidots instead. Every one of them is in the table above.
Five reasons to buy Logable instead, each one checked in the product.
Six people on the plan, not one admin and five viewers.
Growth includes six members across four roles. Each one opens a dashboard, sets a rule and acknowledges an alert, as far as the role allows.
Moving over starts a new history for every device. A device is pointed at the Logable MQTT or HTTPS endpoint with a new token, and the history begins from that moment. Dashboards are rebuilt from the templates and the rules from the presets. One gap remains: Logable does not send SMS, so an alarm that must reach a phone off the data network needs a different answer.
A dashboard built by dragging widgets onto a grid, from a template for the equipment you run.

The push names the motor and the temperature, and the alert is critical, so quiet hours never hold it. If nobody acknowledges, the next name on the list is told.

Alerts reach email, push notifications on the mobile app, the in-app inbox and outgoing webhooks. There is no SMS channel and no voice call. If an alarm has to reach a phone with no data connection, Ubidots includes ten SMS or voice alerts a month on Professional and Logable is the wrong choice.
Raw readings are kept for 60 days. Hourly and daily summaries are kept after that, so a chart over a year still draws and a report over a quarter still runs. Ubidots keeps raw data for six months on Professional and 24 months on Industrial.
Starter includes 3 members, Growth includes 6 and Business includes 80, across four roles: viewer, member, admin and owner. Ubidots Professional allows 1 admin user and up to 5 end users.
Logable documents the way readings come in, over MQTT and HTTPS, and the way events go out, over webhooks. There is no documented read API for building your own application on top. Ubidots documents REST, MQTT, CoAP and TCP or UDP for exactly that.
Open the live demo, or talk to us about the equipment you want to watch.